The Importance of the Emerald Triangle
Introduction The Emerald Triangle, a mythical region nestled deep in the heart of Northern California, has long been revered as the holy grail of cannabis
Industry Insights
The Guy Rocourt Blog
Welcome to “Industry Insights,” where Guy Rocourt, a seasoned cannabis industry pioneer, shares his wealth of knowledge and experience. With over two decades of hands-on involvement, Guy delves into the intricate and evolving world of cannabis, offering a unique and informed perspective on trends, innovations, challenges, and opportunities. From clean cannabis practices and sustainable packaging solutions to strategic brand development and the larger ethical implications of cannabis cultivation and consumption—this space serves as your trusted guide through the complex landscape of cannabis, narrated by one of its most passionate and knowledgeable advocates.
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Setting Corporate Goals in Cannabis: Embracing Sustainability and Innovation
Once, not so long ago, the cannabis industry was a patchwork of underground operations, hidden away from the public eye. Fast forward to 2024, and
Strategic Planning for the New Year: Navigating the Cannabis Industry Trends
Introduction: A Journey Through Change As we stand on the brink of 2024, the cannabis industry resembles a fast-moving river, constantly shifting and revealing new
Canna Gift Tips for the Holidays: Thoughtful Cannabis Gifting
As seems to be the case every year, the holiday season seemingly just appeared, leaving many of us scrambling to find thoughtful gifts. When it
Sustainability in Cannabis Cultivation: Sun-Grown vs. Indoor Methods
Let me first start by saying that cannabis is an evolving industry with roots in prohibition. While I think most of us have some awareness
The Importance of Cannabis Trade Shows: Networking, Knowledge, and Navigating the Future
During prohibition, cannabis festivals were monumental events where like-minded folks gathered, even though they ran afoul of the law, to celebrate this most sacred plant.
Sustainable Packaging Solutions for the Cannabis Industry: A Comprehensive Guide
On its own, cannabis significantly contributes to the movement to protect and repair the environment. From its capacity for bio-remediation of soil (it effectively removes
The State of Solventless
Solventless is a term used in the cannabis industry to signify that the essential oil of cannabis has been extracted using water pressure or lipid
DTC in the Cannabis Market
Introduction to Direct-to-Consumer in the Cannabis Industry Direct-to-consumer in the cannabis industry refers to the ability to order cannabis products online and have them delivered